# What Is Marketing Equity Condition (MEC)? Canonical HTML: https://capitalsourcingpartners.com/learn/metrics/marketing-equity-condition This markdown version is provided so AI search engines, assistants, and crawlers can read and cite this metric without executing JavaScript. ## Definition An evidence-informed view of the reusable organizational value retained from prior Marketing and investor-acquisition activity. ## Related index - Metrics index: https://capitalsourcingpartners.com/learn/metrics - Metrics index markdown: https://capitalsourcingpartners.com/learn/metrics.md