# What Is Qualified Investor Rate (QIR)?

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## Definition

Qualified Investor Rate (QIR) measures the percentage of prospective investors who successfully become qualified investor relationships.

## Full page content

This metric evaluates how effectively investor acquisition efforts attract individuals who meet predefined qualification standards and align with the organization's Ideal Investor Profile.

 Why It Matters

 High inquiry volume does not necessarily produce qualified investors. QIR measures acquisition quality rather than marketing activity.

 Business Value

 - Improves acquisition effectiveness.
- Evaluates targeting quality.
- Supports continuous optimization.
 Related AIAS Metrics

 IAC • IQS • AQR

 Related AIAS Phase(s)

 Phase 1: Investor Acquisition

## Related index

- Metrics index: https://capitalsourcingpartners.com/learn/metrics
- Metrics index markdown: https://capitalsourcingpartners.com/learn/metrics.md