Home
AIAS
IAV
NEW
ACIs vs KPIs
NEW
Case Studies
Products
▾
All Products
Fund Managers & Capital Raisers
Investment Advisors & Professionals
Enterprise Organizations
Practitioners & Partner Firms
Technology, Data & Intelligence
Services
▾
AIAS (Flagship)
Website Design & Development
CRM Services & Support
IVR Systems
Social Media Management
Insights
▾
AIAS White Paper
Version 1.0
Version 2.0
Version 3.0 (Current)
Capital Raising Budget Comparison
Calculators
Learn
▾
FAQ
Definitions
AIAS
AIAS Phases
Investor Acquisition Vehicle (IAV)
Acquisition Capital Indicators (ACI)
ACIs vs KPI/IPKs
Metrics
Comparisons
About
Contact
Schedule a Consultation
→
Model Your Next Capital Raise → Open Calculators
Learn
/
Metrics
/
Marketing Expense (ME)
Metric
What Is Marketing Expense (ME)?
Marketing Expense (ME)
The applicable accounting expense classification associated with Marketing activity.
Continue exploring
More in this library
What is Marketing Equity Direction (MED)? →
What is Marketing Investment (MI)? →
What is Marketing Spend (MS)? →
What is New Investor Acquisition Cost (NIAC)? →
Go deeper
See every investor acquisition metric we track →
Read the definitions behind these measurements →
Model these metrics in the AIAS Calculator Suite →