Metric
What Is Investor Experience Score (IXS)?
Investor Experience Score (IXS)
Investor Experience Score (IXS) measures the overall quality of an investor's experience throughout the entire investor lifecycle.
The investor experience includes communication, responsiveness, education, transparency, due diligence, reporting, and ongoing relationship management.
Why It Matters
Exceptional investor experiences strengthen trust, improve retention, increase referrals, and support long-term capital formation.
Business Value
- Enhances investor satisfaction.
- Strengthens relationships.
- Supports long-term organizational growth.
Related AIAS Metrics
Relationship Capital Index (RCI) • Investor Lifetime Value (ILV) • Investor Referral Rate (InvRR) • Referral Generation Rate (RGR)
Related AIAS Phase(s)
Phase 6: Investor Relationship & Retention
